I was part of the wayfinding committee for the 2018 UWM Entrepreneurship Showcase. My role was to come up with a creative way to welcome the public by making use of a large, empty wall at the entrance of the showcase. I wanted to work with the ideas of play, creativity, and design because those reflect the essence of entrepreneurship. On top of this, I wanted to find a new way to display the pins of the different businesses that the students came up with. My solution was to form a grid like structure with cards that contained a pin and a quote about play, creativity, or design. The cards were hung on the wall and removable, inviting the public to interact with the wall and take the cards as a keepsake.